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Clerks (1994)

Cult Classics

Clerks

Comedy

|

1994

|

United States

A $27K black-and-white experiment that launched a generation of indie filmmakers.

Production Facts

Director:

Kevin Smith

Starring:

Brian O’Halloran, Jeff Anderson, Marilyn Ghigliotti, Jason Mewes

Distribution:

Miramax Films

Platform:

Apple TV, Amazon Prime Video, Max

Budget:

$24,000

Gross:

$3,147,000

ROI:

131×

Key Lesson:

You don’t need big stars or gear — you need tension, timing, and a story people talk about. Peli shot this entirely in his home with a consumer camcorder and built terror from atmosphere. The film’s viral word-of-mouth campaign redefined how indie horror could reach audiences.

Legacy:

Spawned a billion-dollar franchise, revived found-footage horror, and proved that creative storytelling can outperform CGI-heavy blockbusters. A landmark example for filmmakers on how to leverage simplicity and authenticity into massive profit.

IMDB:

/ 10

📊

+

Audience Ratings

Frequently Asked Questions

Why did Clerks become a cult classic?

Its honesty, low-budget aesthetic, and snarky dialogue resonated with audiences tired of Hollywood polish, making it the ultimate DIY success story.

How much did Clerks cost to make?

Kevin Smith financed the $27,000 budget with personal credit cards, filming overnight in the convenience store where he worked.

Where can I stream Clerks?

It’s available on Apple TV, Amazon Prime Video, and Max.